Project Overview

Barling Built is a design and construction company servicing the Gold Coast and Northern Rivers. With a reputation for craftsmanship and attention to detail, their existing brand identity no longer reflected the standard of their work. They approached us with a clear brief: a softer font, a clean and modern aesthetic without construction icons, and a refined shade of blue that would feel both professional and approachable.

We developed a cohesive brand identity system, including a primary logo, secondary logo, and icon, all supported by comprehensive brand guidelines. The new branding aligns seamlessly with the quality of their designs, giving Barling Built a strong platform to grow from. Following the success of the rebrand, the team has now engaged us to update their website—ensuring every touchpoint reflects their elevated identity.