Services at a Glance

FREELANCE BRAND CONSULTANT

Every business needs something different — which is why my services are flexible and tailored to your stage of business. Whether you’re after a one-off session, support for a specific project, or ongoing help each week, I offer a mix of strategy, creative direction, and hands-on marketing support.

Scroll through my individual services or enquire about putting a bespoke package together.

  • Clarity and structure to help you make confident decisions and move your business forward. I help you define or refine your brand positioning, structure your offers, and develop marketing strategies that align with your vision and values.

    Services include:

    • Brand clarity sessions (90-minute video call)

    • Offer mapping & business model development

    • Naming & tagline development

    • Brand positioning & messaging frameworks

    • Go-to-market planning

    • Launch strategy & timelines

    • Audience & competitor insights

  • Bringing your brand to life through intentional design and storytelling. I shape the creative vision behind your brand so everything looks, feels, and communicates with consistency — across every touchpoint.

    Services include:

    • Visual direction & brand moodboards

    • Brand style guides (colours, fonts, imagery)

    • Creative concept development

    • Oversight of visual brand rollout

    • Collaboration with designers, developers, or photographers

    • Internal team briefing decks

  • An honest, expert look at what’s working — and what’s not. Whether you’re unsure how your brand is being perceived or you feel out of alignment, I’ll review your brand’s key touchpoints and give you practical, strategic recommendations.

    Services include:

    • Brand identity audits (visual & verbal)

    • Website audits (messaging, layout, clarity)

    • Social media & marketing content review

    • Competitor benchmarking

    • Audit summary report with actionable next steps

  • Hands-on creative help to bring your brand into the world — and keep it visible. I act as your freelance marketing manager, supporting your business across content creation, strategy execution, and day-to-day marketing needs.

    Services include:

    • Email marketing setup & welcome sequences

    • Content planning & campaign themes

    • Copywriting (website, email, sales materials)

    • Social media content kits & post templates

    • Marketing collateral (PDFs, guides, brochures)

    • Project-based or monthly ongoing support

  • Support for new business ideas, early-stage ventures, and creative pivots. I help you shape your thoughts into a clear offering, brand identity, and plan to bring it to life — with the confidence that it’s built on solid foundations.

    Services include:

    • Business idea clarity sessions

    • Offer & service development

    • Naming & brand story development

    • Target audience profiling

    • Foundational brand messaging

    • Strategic roadmapping & priorities planning

Who I Work With

I work with passionate, purpose-led people who are building brands with heart — whether they’re just getting started, or evolving after years in business. If you’re wearing all the hats, chasing a vision, or craving clarity… you're in the right place.

I work with people at all stages — the new, the evolving, the unsure, and the seasoned. Here’s a snapshot of who I support and how we usually work together:

  • A woman with dark skin and short curly hair dressed in an orange outfit, carrying a green basket filled with leafy vegetables like lettuce, kale, and spinach against an orange background.

    The Creative Do-It-All

    You’re running a small business (maybe solo), juggling ideas, and doing your best to show up online — but it’s getting messy behind the scenes. You need a fresh outside perspective, support with marketing, and some systems that make it all feel easier.

    Typical support:brand refresh, creative direction, template design, content planning, ongoing marketing help.

  • Woman sitting in a field of pink, yellow, and white flowers under a clear blue sky.

    The Inspired Dreamer

    You have a brilliant idea (or three), but you’re not sure how to shape it into something real. You’re creative, thoughtful, and driven — you just need structure, strategy, and someone to bounce things off.

    Typical support: strategy intensive, offer mapping, brand foundations, business naming, brand build from scratch.

  • A woman with short dark hair looking through vibrant pink flowers and green foliage on a sunny day.

    The Evolving Founder

    You’ve been in business for years, but your brand hasn’t caught up with where you’re heading. You’re ready to refresh, realign, and reconnect with your purpose — visually, strategically, and practically.

    Typical support: full rebrand, messaging overhaul, new visual direction, website reset, launch support.

Pink, stylized butterfly shape against a black background

Your brand’s behind-the-scenes support crew

Ongoing Creative Support

For business owners who don’t need a full rebrand or project… just someone to help carry the creative load. Whether it's marketing, brand clean-up, or content that actually gets done — you can book weekly time blocks of support to keep things moving.

This is flexible, hands-on help with the little (and big) things that build momentum — with no lock-ins or long contracts. Just clear, consistent support that adapts to your needs.

  • (depending on your focus):

    • Weekly creative or marketing task support

    • Strategy or planning check-ins (as needed)

    • Content writing (emails, social captions, bios)

    • Canva templates or branded asset design

    • Backend tidy-ups (systems, folders, comms)

    • Website updates, copy touch-ups, or launch prep

    • Consistent voice-note / email access (Mon–Fri)

    • 5 hours/week (light touch, great for consistent help)

    • 10 hours/week (for content + deeper creative work)

    • 15+ hours/week (custom support for scaling or launching)

    We’ll track hours together and adjust as needed. No contracts — just clear, creative support when and how you need it.

Pink outline of a butterfly with rounded wings on a black background.

Clarity without commitment.

Strategy Session Intensive

Perfect if you’re stuck, circling an idea, or just need someone to help you untangle your thoughts. This focused 90-minute session gives you practical insights and direction — without the overwhelm of a full project.

    • 90-minute strategy session

    • Brand or business clarity mapping

    • Post-session action plan (PDF)

    • 1 week of follow-up email support

  • 1 week

    Think of this as your personal brand compass — pointing you in the right direction with no fluff.