Project Overview

The project facilitated a strategic brand evolution for a high-end architectural firm as they transitioned from 'Studio Workshop' to 'SWAA'. As a mark of a new era, the studio required a visual identity that represented the evolution of their work, moving toward a minimalist aesthetic defined by structural symmetry and restraint. The solution involved developing a distilled brand architecture and high-fidelity AI-rendered mockups to visualise the identity across premium touchpoints. This was paired with a sophisticated refresh of their Squarespace platform to ensure the digital experience mirrored the precision and caliber of their built projects.